Creating My Logo


My mom always says that I have “eclectic” tastes. What I think she means to say is that I feel comfortable exploring many styles at once. In my bedroom, I have a framed chart depicting the many varieties of shark teeth (both ancient and modern) hanging next to floor-to-ceiling blue-velvet curtains. One day I might dress as if I’m headed to a power luncheon and the next like I just came from a Whitesnake concert. My logo, hopefully, represents this dichotomy of styles my mom so often refers to. The font that makes up my initials is simple and strong while maintaining a delicate presence with its variety of stroke widths and a classic serif typeface. The backward “K” anchors the other two letters and produces a zany quality. The smudges of blue add an electric element to the calm effect created by the initials.


Finishing the Sketch

I created my logo using Photoshop. First, I made some rough sketches on paper until I landed on a general design. Then, working from the space allotted from my website header, chose a font and worked with many layers. Through the process, I learned to use the different paint brushes, marquees, pens and eraser tools, to name a few. It took a while, but eventually, I found a result I think truly represents me: eclectic.

Path to President: Auburn University Dance Marathon

By: Samantha Moore

Tiffany Thompson, senior in Marketing from Montgomery, Alabama, knew she wanted to serve Children’s Miracle Network and the hospitals that provide life-saving care for sick children. The fields of science, nursing and medicine were not her strong suit, so she found another way to get involved. A path that would pave the way to her becoming president of one of Auburn’s largest student organizations.

Tiffany Thompson, senior and President of Auburn University Dance Marathon


Thompson found Dance Marathon as a way to give back to Children’s Hospitals. “At the age of 6, my best friend Amelia Word was diagnosed with a germ cell tumor on her ovary and was treated at Children’s of Alabama. Nine years later, she was diagnosed with Acute Lymphoblastic Leukemia at the age of 15. In sticking by her side, I’ve seen the life-saving care she has received through Children’s Miracle Network,” says Thompson.

She got involved in Auburn University Dance Marathon (AUMD) because they supported Children’s Miracle Network Hospitals. She joined the entertainment committee and became assistant director of on-campus entertainment her sophomore year. Junior year, as vice president of public relations, she helped AUDM win the Excellence in Marketing and Design award through Involvement Awards as well as the Best Digital Media Award at the Dance Marathon Leadership Conference.

As a marketing major, she’s hoping to take the skills she’s learned through AUDM and use them in her future career in the marketing field. Before she begins her career, though, she must lead AUDM to their big event in February. AUDM fundraises all year and reveals the grand total at the end of the 14-hour dance marathon day.

As president, she says “I love seeing the passion each individual member of staff or a participant has for AUDM and our Miracle Children. No story is the same and I am constantly inspired by the hard work and determination these Auburn students possess. I have the privilege of watching not only their passions grow but also their leadership skills. It’s encouraging to be surrounded by like-minded people who never fail to lift each other up.”

Thompson knows it’s important to take time to invest in the people she’s leading. “I believe that if those I lead do not feel valued and seen, their confidence and passion will diminish. I fell more in love with AUDM over the years as I felt recognized and valued by the leaders above me. This can be difficult to do with 190 staff members, but it just takes being intentional and realizing that AUDM would not exist without those involved,” she says.

She stays busy but has learned to balance her academic as well as leading a large organization. “Ultimately,” said Thompson, “I just try to take each day one at a time and value the time I have left at Auburn!”

Living for the Shutter: Photography

Though Michelle Park, a senior at Auburn University, dreams of one day becoming a pediatric doctor, photography has become a serious artistic pastime. As a student, she’s taken pictures for fellow classmates as well as created special projects. Recently, her work, “Daze,” has been featured in the school magazine, The Circle.

When did you become interested in photography?

“I first became interested in photography when I was in middle school and started taking photos with my little digital point and shoot. I really wanted one of those “fancy cameras,” and it took years and years of convincing my parents to finally get my Nikon D5100 in high school.”

How do you decide on a subject?

“If I had a choice I would pick someone who is naturally good at posing so I have less work to do, haha. But most of my subjects come to me instead of the other way around, so I just work with what I have.”

What type of subjects do you get excited by?

“I get excited by themed shots because anything unique and creative is a way to grab a viewer’s attention. Right now, I’m very into scenes you wouldn’t normally see in ordinary life, like say a ballerina in a grocery store, or someone wearing a swimsuit to a gas station.”

What photo do you think turned out well and what was the process?

“I really love the way “daze” turned out, because it makes you feel a peaceful kind of chaos. The cool, natural colors dull the chaotic movement of the hair. Daze was just one of those shots I just happened to take at the right time. It was also a photo that really came to life after editing the colors to be a bit darker and richer.”

Why photography over other mediums?

“Photography is magical to me because it essentially stops a moment in time and produces an image that can never be duplicated. I also very much enjoy the editing process because it allows you to take a photograph and enhance it to its full potential. It’s also interesting because there are many different ways to edit it, to change the emotion or message you want to convey.”

Michelle hopes to continue her passion for photography as she attends Alabama College of Osteopathic Medicine in the fall.

Sample Media Release


This media release was a class assignment and not for publication. Neither this release, or myself, have anything to do with SeaWorld or the makers of “Blackfish.” Our group posed as the public relations team for SeaWorld after the release of “Blackfish.”



Since the backlash from “Blackfish,” SeaWorld has been working hard to show that we are an organization that cares about our animals, trainers and staff. As part of this effort, SeaWorld is unveiling new facilities and animal habitats, including an open-ocean exhibit, as part of a free event to the public!



  • The documentary centers around the captivity of Tilikum, an orca involved in the deaths of three individuals, and the consequences of keeping orcas in captivity.
  • The film focuses on the claims of former SeaWorld trainers. They claim that SeaWorld knew the dangers to trainers, and the whales, when keeping whales in captivity.
  • Since its release in 2013, SeaWorld has made considerable efforts in improving daily operations and policies in order to continue their efforts in conservation in a manner that’s safe to staff, trainers and animals.
  • SeaWorld Parks & Entertainment™ is a leading conservation, theme park and entertainment company delivering personal, interactive and educational experiences that blend imagination with nature and enable our guests to celebrate, connect with and care for the natural world we share.
  • We also are one of the world’s foremost zoological organizations and a worldwide leader in animal welfare, training, husbandry and veterinary care.
  • Our parks offer a variety of experiences including, but not limited to, roller coaster rides, tours, animal experiences, shows and more.


  • The event is from 8 a.m. to 8 p.m. at SeaWorld Orlando, Fla. Feb. 3, 2018
  • Veterinary specialists from around the globe will be available to answer questions from the public at panels throughout the day.
  • There will be a short film to address the concerns raised by “Blackfish.”
  • There will be a question-and-answer session with our CEO, Jim Atchison. At 7 p.m.
  • We will unveil our Open Ocean exhibit for orcas.
  • Our team’s event will be hosted on the basis of a first-come, first-served policy until the park is at full capacity.
  • Security will be scattered around various areas of the park, and emergency transportation vehicles will be waiting in the parking lot in the event of an unfortunate incident.
  • According to National Geographic, Orcas are documented to travel long distances in the wild. Some distances were recorded to be as much as 2,000 kilometers!
  • Penguins can dive down to depths of over 500 meters and hold their breath for up to 22 minutes!



“For these animals, and the many others that we care for at Sea World, room to roam is an integral part of their health and habits,” says SeaWorld’s managing researcher John Doe.

“We’re opening our new open ocean exhibit for all our orcas in order to give these awesome creatures room to grow and develop,” says Doe.

“We have altered how we care for, display and train these extraordinary animals. We have changed the facilities, equipment and procedures at our killer whale habitats. The care and educational presentation of these animals at SeaWorld has been made safer than ever,” said Michael Scarpuzzi, the vice president for zoological operations and trainer for SeaWorld San Diego.




Title—Re-Open with a Splash!

Copy—According to National Geographic, Orcas are documented to travel long distances in the wild. Some distances were recorded to be as much as 1,300 miles! Find out how we’re making this possible in our new orca habitats at (link).


Event Webpage Banner:







Point of Contact:

Rebecca Romzek, Publicist

***You can read more about this project at***


About Me: I Love Communication

I was born and raised in the Atlanta suburb of Canton, Georgia. Here, I grew up with a great family that always encouraged me to pursue what I was passionate about. They taught me that anything is possible if you are will to put in the work and attention to pursue your goals. When I was young, I focused a lot of my attention on creativity and craft. In high school, my favorite class was always art, and I was a part of the marching band color guard. When I started college, I continued to perform in the Auburn University Marching Band flag line. It wasn’t until late in my college career that I decided to pursue a studio minor in painting. Some find it surprising that a public relations major would add a painting minor. I believe communicators and artists are cut from the same cloth. In fact, their goals are the same: to convey an understanding of humanity. Whether the medium is pigment on canvas, pixels on a screen or words on paper, the results are the same. In the end, my painting education is for personal satisfaction. Communication, however, I find an utterly fascinating and exciting career path.